Posts Tagged ‘Porter’

When prices go up, better say, rush up, people would stop buying so much, would look for alternatives … But in the case of oil prices, everyone keeps being stubborn! People cannot live without cars, cars eat up oil! Oil reached today $140 !!! (, June 16 2008, Oil hits new record near $140) The […]

A phrase coined by Michael Porter to describe a firm that pursues elements of cost leadership and benefit leadership at the same time and in the process fails to achieve neither a cost advantage nor a benefit advantage. (Besanko, Economics of Strategy, Chapter 11)