Archive for the ‘Advertising’ Category

A slideshare presentation inspired me to think more about the development of branding, more specifically digital branding. Why does a company brand itself and its products? My response is to create a link between the customers and itself. Links in terms of web 2.0 refer to dialogs, dialogs about the brand, about the people – involving […]


Vinny Goldsmith outlines 6 things he knows about SEO, while Gyutae Park feels the need to refute each of his points ^_^ We thus get a valuable sort of debate on what matters most in the SEO world, or what has mattered the most so far. Planning matters, but not as much as you planned […]


Benefits of SEO

18Mar09

SEO has so far, according to WinningTheWeb: enabled companies to take their businesses online and reach a wider audience of targeted potential customers without cost. helped writers and publishers to reach out to people who are interested in a specific subject matter. increased the bottom line for countless companies. Whether you like it or not, […]


SEO or Search Engine Optimization is the process of optimizing one’s website to get better results in search engines. The goal is to efficiently alter (or adapt) a web site so that it does well in the organic, crawler-based listings of search engines. Is it an industry? It’s part of advertising and promoting, of making […]